BRAND CONSULTING
Buzz is nice. Sales are nicer.
I help brands grow through integrated campaigns, partnerships, and PR that earn attention and drive sales. I build the strategy, and your team runs with it. Today that also means making sure your brand shows up where buying decisions now start: in AI answers.
THE FOUNDATION
Integrated marketing that moves people and numbers
This is where I’ve spent my career: building campaigns where every channel works from the same strategy, so the whole thing lands bigger than the budget.
Seasonal and evergreen campaigns born from a real insight, then built into a plan every channel runs with.
Campaign Strategy
The stories, angles, and moments worth pitching, so your PR team or agency has something to land.
PR & Earned Media
Product Launches
Go-to-market plans that make a new product feel like news, not just another drop.
Partnerships
Brand collaborations that create buzz and drive sales, for a 360 commercial success.
Brand Narrative
The story, voice, and value props that every channel tells the same way.
The POV and spokespeople that make your brand the expert, ready for your team to take to press.
Thought Leadership
THE AI EDGE
AI Visibility & PR
Visibility Audit
How your brand shows up in AI answers today, compared with your competitors.
Citation Gap Analysis
Which outlets and pages AI cites in your category, and where you're missing.
Earned Media Plan
Which outlets and pages AI cites in your category, and where you're missing.
Content Audit + Plan
Site and content changes for your team to make so AI can read and quote you.